Ep. 044 - The Hard Way: Lessons from Chad Decker on how to build a brand & live your dream life

Chad Decker and his family has built one of the most recognizable BBQ brands in North Texas if not all of Texas. It’s a destination restaurant for many visiting the area.

The coolest thing about it though is how they built it and where Chad came from. This is a story I love to see because he built a thriving business and is now able to live his dream of roping and ranching.

Chad was raised around and involved in ranching and roping his whole life and knowing he wasn’t cut out for school he got a job to make a living.

Chad soon found out he wasn’t cut out for that either and decided to pursue a career that involved horses.

Through years of hustle training horses, flagging ropings, working different jobs, and anything he could do to support his family he finally came up with the idea of a BBQ restaurant.

There was an obvious need for BBQ in Stephenville because they opened with a BANG (literally) and stayed busy but there was a lot of learning to be had about the business.

Through lots of hours Chad and his family learned the business inside and out and have been able to expand and replace theirselves in the business.

Chad is now living his dream of raising rope horses and ranching through Hardway Land and Livestock.

Look out for their horses and if you’re in the area you definitely need to stop at Hard Eight BBQ.

Diversified Payments:
https://www.diversifiedpayments.com/wealthycowboy

The Wealthy Cowboy Mastermind:
https://www.skool.com/the-wealthy-cowboy-mastermind-1608/about